Learn how to see how many people clicked on your link, where they came from, and what device they used.
Why tracking clicks matters for businesses
For professionals, knowing that someone clicked on your link is just the tip of the iceberg. When you truly track clicks, you discover where your audience is, what device they use, what time of day they are active, and whether that campaign you ran was worth it. Without this data, you are flying blind. With it, you make fact-based decisions , not guesses.
What do the metrics show you?
In a good shortened link analytics tool, like Superplural Link, you have access to:
- 🖱️ Total clicks: how many times the link has been accessed in total.
- 🌍 Country and city: where the clicks are coming from (great for regional campaigns).
- 📱 Device: mobile, tablet, or desktop , essential for optimizing the link's destination.
- ⏰ Time and date: when your audience is most active (to post at the right time).
- 🔗 Traffic source: which social network, website, or app the click came from.
How to view analytics on Superplural Link: step by step
Step 1 , Create and shorten your link: Go to link.superplural.com, log in, and shorten any link. In seconds, you have a short link with active tracking.
Step 2 , Access the links dashboard: In the main menu, click on "My Links". You will see all the links you created with the number of clicks next to each one.
Step 3 , Click on "Analytics" for the desired link: The dashboard will show the click graph over time, distribution by country, by device, and by time.
Step 4 , Filter by period: You can view analytics for the last 24 hours, 7 days, 30 days, or a custom period.
How to use the data to make decisions
- 📱 90% of clicks are from mobile? Ensure your site is mobile-first.
- 🌍 A lot of traffic from SP and RJ? Consider targeted campaigns for those regions.
- ⏰ Click peak at 7 PM? Post your content between 6 PM and 7 PM to catch that wave.
- 📉 Link with few clicks? Review the call-to-action text or the channel where you promoted it.
- 📈 Top-performing link? Invest more in that channel and that type of content.
Integration with tracking pixel
If you run ads on Facebook/Instagram (Meta), you can install the Meta Pixel on Superplural Link. This way, when someone clicks on your shortened link, the pixel records the event, allowing you to create custom audiences and retarget those who clicked. This is gold for anyone investing in paid traffic!
Access the Superplural Link dashboard → Settings → Integrations → Meta Pixel → Paste your pixel ID. Done! All the links you create will automatically track.
Advanced tips: UTM and A/B testing of links
UTM Parameters
You can add UTM parameters to your shortened links to track the source in Google Analytics as well. For example: yourdomain.com/mylink?utm_source=instagram&utm_campaign=launch. This way, you can see in GA4 exactly where each visit came from.
A/B testing of links
A powerful technique: create 2 versions of the same content, shorten them with different links on Superplural Link, and promote them on different channels. Compare the analytics afterward to see which version converts better. This is A/B testing of links and is used by marketing professionals worldwide! 🔥
FAQ
Is Superplural Link analytics free? Yes! Basic analytics (clicks, country, device) is available for free. Advanced analytics with more filters is in the paid plans.
Are clicks counted in real time? Yes! The Superplural Link dashboard updates clicks in real time , you see immediately when someone accesses your link.
Can I export the analytics data? Yes! Superplural Link allows you to export data in CSV for deeper analysis in Excel or Google Sheets.
Start tracking your links now!
There are no more excuses to stay in the dark. Go to link.superplural.com, shorten your links, and start tracking every click. Free, in Portuguese, and with data that will transform your digital strategy. Let’s go! ✅🔥